Thank you all for coming to WordCamp Norrköping.
Jimmy Rosén: How a premium plugin cost me €50K
This talk was about the risks and rewards of taking on maintenance gigs on pre-built websites, crappy plugins and what happens if you don’t have solid contracts.
The 6 pillars of performance Issues: Trends, Opportunities, Best Practises, Tips & Tricks for High Performance Sites.
Johan Falk: De sju riskerna – som stressar personal, ger missnöjda kunder och minskar lönsamhet i digitala byråprojekt
Robert-Jan Budding: The Perfect Leadstorm
In 2017, Savvii has grown significantly in visitor numbers and leads, while maintaining acceptable bounce and conversion rates. Under the name ‘The Perfect Leadstorm’ we have executed a number of projects to streamline sales & marketing and to work together as 1 lead machine. What were these projects, what is the benefit for customers have and what can you apply directly?
Jack Lenox: What WordPress developers can do about climate change
The Internet’s usage of dirty energy is a growing concern. The Internet’s data centres alone may already have the same CO₂ footprint as global air travel. For the first time, this year’s Internet Health Report by the Mozilla Foundation has explicitly stated that sustainability should be a bigger priority for the industry.
WordPress is the most widely used CMS on the Internet. As of April 2018, it powers 30.6% of the world’s top 10 million websites. This makes WordPress a concentrated target to promote the greening of the Internet.
In this talk, Jack will discuss the ideas, principles and emerging best practices of sustainable web design, and how they can be applied to WordPress websites.
Tomas Piotrowski: People buy brands – not products. DEAL WITH IT!
Creating a product might be hard and take a lot of time, but without proper marketing strategy and sales it will be even harder to look at it fall to the abyss of other great projects that nobody ever heard of.
Take marketing and sales of your brand seriously BEFORE you start creating it. Examples from Betsson.com, Mr.Green.com, Red Bull, GarageStore and others.